Claude Ewen has joined Liontrust as International Sales Director to expand the asset manager's distribution in Europe with a focus on Germany and Austria.
Fluent in four languages and based in Luxembourg, Claude brings broad experience of distributing funds across Europe.
In his previous role at Columbia Threadneedle, Claude spearheaded the distribution of Responsible Investment strategies in Europe.
James Beddall, head of international sales at Liontrust, said: "I have known Claude for a long time and have always been impressed by his ability, focus and dedication. Claude's extensive knowledge of the European marketplace, and of responsible investments, will help to develop sales in these core markets for all our strategies including the Sustainable Investment team.
In 2021, Liontrust had the second highest net retail sales in the UK, according to the Pridham Report. Beddall remarked: "Claude's appointment is the latest step in expanding our European business as we seek to replicate the success we have achieved in the UK market."
Over the past few years Liontrust has been developing its distribution across Europe and now has a sales team of six, two people in client services and 15 funds across two Irish domiciled ranges. All core strategies are registered for sale, and are tax transparent, in Germany and Austria. Distribution partnerships in Europe include ABN Amro, SEB and Lombard Odier.
Claude Ewen said: "I was attracted to join Liontrust for a number of reasons. One is the strength of the Sustainable Investment team and the potential to expand sales given their 21-year track record and reputation.
"I am confident that there is also strong potential appetite for other strategies at Liontrust including our long/short equity funds, Global Fixed Income and UK Equities. I believe these funds will appeal to many fund buyers in Germany and Austria."
Claude spent seven years at Columbia Threadneedle and prior to that was Senior Sales Manager at Fidelity Worldwide Investment and worked as a fund manager for Lux-Investment Advisors and Banque et Caisse d'Epargne de l'Etat.