Platform One has partnered with £2.5bn pension provider Alltrust to unveil the company's white-label investment and custody platform in the UK.

In a statement on 8 November, they said the partnership facilitates an expansive offering across the full spectrum of Alltrust products, from Simple SIPPs to Full SIPPs, Family Pension Trusts, and Small Self-Administered Schemes (SSAS), "all provided at a market-leading platform price of 10 basis points".

This initiative underscored Alltrust's commitment to delivering a diversified range of investment solutions tailored to meet the varying needs of its clientele, the statement said, adding that the alliance allows for technological leverage for both Alltrust and Platform One, showcasing a successful model of how fintech integrations can drive enhanced value and capabilities in the financial services sector

By integrating Platform One's robust technology, Alltrust significantly bolsters its market competitiveness, staying ahead in the rapidly evolving financial landscape. The white-label investment and custody platform, powered by Platform One's technology, empowers clients with the tools and flexibility they need to manage their investments effectively, fostering greater financial security and well-being.

Alltrust managing director James Floyd said: "This white-label solution presents a client-centric offering that notably enhances our value proposition. It bolsters our commitment to supporting IFAs and clients with efficient solutions, which are fundamental to our business strategy."

Platform One fundamentally provides four core services: brokerage; custody; front- and back-end technology; and pension administration. The modular proposition means businesses can plug into any of the core services to create their own system. This agreement with Alltrust will see the pension company use the brokerage, custody, and technological parts of those four core services.

Alex Cowan-Sanluis, Platform One CEO, added: "We're known for our UK wrap platform but, as this fantastic partnership with Alltrust shows, we also have the flexibility to provide our services in a myriad of ways for businesses across the wealth management and financial services spectrum.

"This arrangement showcases our ability to help businesses launch propositions using the modularity of our technology. Our software as a solution/infrastructure offering is growing from strength to strength as we continue to prove ourselves at the forefront of wealth technology."