Zedra has hired Mark McKeary as commercial director to support its global Fund Solutions team, reporting to Wim Ritz, Global Head of Funds.
Formerly commercial director, funds at Intertrust Group, Mc Keary's appointment will strengthen Zedrafunds services business, working within its London location to identify new business opportunities and build lasting relationships with seasoned and emerging fund managers and their advisers, Zedra said in a statement on 10 July.
He will be working closely with Zedra's wider fund solutions team to advise fund managers who are looking to establish new investment funds, outsource fund administration or change fund administrators.
In particular, he will help guide fund managers on the best jurisdiction for their fund, in accordance with their specific needs.
Zedra's Fund Solutions team of nearly 100 experts is spread across locations including Luxembourg, the Channel Islands, Cayman Islands, Singapore, Curaçao, the US, and now the UK.
The team provides the full range of fund administration services for both open and closed-ended funds to global clients.
Ritz said: "Having Mark on our team will further elevate ZEDRA's name and reach in the European market. With over 15 years' experience, Mark has extensive knowledge of the funds sector's intricacies, and his proven track record is impressive.
"London was the obvious choice in terms of location for us to grow our funds team. Not only is the city the second major financial centre in the world, but it is also the largest European hub for fund managers. Having a physical presence in London is paramount to building a strong network and catering to managers worldwide who look to London for their fund services needs.
"Having our funds business represented in London will also complement our other offerings already being serviced from the capital, including global expansion, active wealth and pensions services.
"In recent years, ZEDRA has been acquiring firms operating across our various areas of expertise, including funds, active wealth, global expansion and pensions.
"These acquisitions have enabled us to quickly and significantly increase our capabilities and grow our geographical footprint. The addition of Mark to the funds team will help reinforce the other aspect which has been integral to our success - our organic growth - thanks to the relationships he will be building with some of the key players in the industry."
McKeary said: "The funds sector has been performing strongly over the past few years, barre to the pandemic of course, and is on track to continue to do so given the boom in private markets and the massive inflow of private capital.
"I'm really looking forward to putting my expertise to good use and help drive ZEDRA's continued and future success.
"Having established a strong reputation in Europe and Singapore, ZEDRA's recent expansion into the US and LATAM market reaffirmed its commitment to becoming an international leader in the funds services industry, with London being a key-originator for alternative funds."
