Troviq Private Markets, a private markets solutions provider and partner to wealth managers and family offices, said on 24 January it has hired Ed Cotton as managing director to focus on business development across Europe.
He joins Troviq from private equity investing platform Moonfare, where he served as head of UK & Ireland, setting up the UK subsidiary and building out their B2B offering for private banks, wealth managers and family offices.
Prior to Moonfare, Cotton was head of business development & partnerships at Delio, a private markets technology platform. He began his career in private banking with Barclays and Edmond de Rothschild’s Private Merchant Bank, where he was also responsible for the distribution of the Group’s private equity funds into the UK market.
This marks the latest in a series of new hires to the firm, which welcomed six new joiners in 2023, including Olivier Hermanus and Jan Willem Welman.
It also follows a year of significant growth for Troviq, comprising 22 fund commitments and strategy launches, including the US Mid-Market Private Equity Program and the TPM Privium Private Debt Portfolio fund, expanding the firm’s offerings to its partners across Europe.
Jason Proctor, founder and managing director of Troviq, said: “The democratisation of private markets has rapidly evolved and our mission is to be at the forefront of this by supporting our wealth management and family office partners with bespoke private markets solutions. Ed’s deep knowledge and relationships with wealth management and family offices will be integral as we continue delivering bespoke private markets solutions to our partners.”
Ed Cotton, managing director of Troviq, said: “ Troviq has established itself as a leading independent buy-side partner of wealth managers, family offices or any other firm that is keen to provide its network with access to the best of private markets without the typical complexities involved. I am thrilled to join the firm at this exciting growth stage and bring unique investment opportunities, structuring solutions and portfolio management services to an expanding network of international business partners.”